2016

Be Memorable and Get Sales: Crafting your Elevator Pitch at ShopCraft Buffalo

We are happy to be bringing our elevator pitch workshop to Buffalo on November 9, 2016! The artisan community of Shopcraft will get together and practice how to confidently, clearly and genuinely talk about their work. To get tickets, click here.

 

AMERICAN UNIVERSITY, Washington, D.c.

We are excited to bring our Artist Statement workshop to the students of American University on October 12th. Sara will be speaking to the Professional Practices class. 

 

ARTS GOWANUS

Your Complete Visual Story: A Marketing Calendar for GOS 2016 was a workshop held in July 2016 for artists preparing for Open Studios. Marketing your work and having a successful GOS 2016 all starts with a solid foundation: knowing your unique story as an artist, and having the written content and visuals to support it. This is the first step to executing a confident and flawless marketing campaign and making sure the visual presentation of your work is amazing.
 

 

Transcultural Exchange Conference

We are excited to be presenting the DELVE Workshop: Crafting an Elevator Pitch and Developing the Confidence to Use It on Friday, February 26th, 2016 in Boston, MA.
Get tickets to this very amazing conference here.

 

2014

WASSAIC PROJECT STUDIO VISITS

On March 15th we had the pleasure of traveling up to the small town of Wassaic, New York to conduct Studio Visits with the Arists in Residence there. 

 

HOW TO WRITE A KILLER ARTIST STATEMENT, AND MORE.

In collaboration with Arts Gowanus
Wednesday, September 24, 2014
7-9pm
Kind Aesthetic Studio, Gowanus, Brooklyn

This workshop is perfect for you if: you have trouble writing about your work or a certain project, you don’t have the time or motivation to prepare written work to apply for opportunities, or even if you love writing about your work but aren’t sure if it’s working to enlighten your audience in the right way. Read more here. 

 

Art + Business NYC

We are happy to be have been included on the lunchtime panel for Art Business Institute's Workshop, Art + Business NYC on September 28th.  The whole workshop looks amazing, especially for those who want to learn more about the business of your art practice, selling wholesale and more. Check it out here.

 

 

HOW TO TALK ABOUT YOUR WORK

In collaboration with Arts Gowanus
Wednesday, October 1, 2014
7-9pm
Kind Aesthetic Studio, Gowanus, Brooklyn

When people ask, “What do you do?” do you have trouble answering, or tend to ramble on? Talking and writing about your work in an exciting and confident way is the best way to open doors.

$25 or $45 for both workshops in collaboration with Arts Gowanus
 

 

EXAMINING YOUR PAST + PRESENT AS AN ARTIST

In collaboration with chashama
Wednesday, October 8, 2014
7-10pm

As an artist, it’s important to remember all of your past accomplishments and unique story as an individual in order to a) focus on your well-deserved accolades b) highlight how you stand out from the crowd and c) think about your path so far, and where you want to go professionally. 

 

 

 

LECTURE AT MARYMOUNT MANHATTAN COLLEGE

On October 15th, 2014, Sara Jones had the pleasure of working with BFA students at Marymount Manhattan College. 



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"Power Shift: Becoming an Artist Entrepreneur"

Thursday, October 23, 2014 at 7 p.m. 
Martha A. and Robert S. Rubin Pavilion, 1st Floor

The second in a series of talks and professional development activities for artists and designers looking to brand, build, and grow their creative enterprises. Today’s workshop features Sara Jones and Andrea Wenglowskyj of DELVE/Kind Aesthetic. Tickets are $15, or $30 for the entire three-part series.
 

 


SCHOOL OF VISUAL ARTS BFA INTERIOR DESIGN WORKSHOP: BUILDING YOUR UNIQUE STORY

On October 29th, 2014, we had the pleasure of leading a workshop at SVA's Interior Design Department. 

Fact: you are the only person in the world who does exactly what you do in your unique way. Defining your professional story is an essential component of sharing your future brand and business with the world in a successful, meaningful fashion. During the lecture, we’ll cover the crucial steps to telling the story that you and your future clients want to hear, see and be part of. We’ll begin by sharing examples and the building blocks of building a brand, and follow it up with a productive workshop session to set you on the       right path to building your unique story.

 

 

 

TIME: UNLEASHED AND DEMYSTIFIED, a BYOB Workshop for
Queens Council on the Arts

Wednesday, October 29th at 7p.m.
Queens Council on the Arts, 37-11 35th Ave, Entrance on 37th St, Astoria, N.Y.

As the saying goes, time is money, and as working artists living in one of New York City’s five boroughs, getting a handle on either can be a challenge. In this workshop, we’d like to take a hard look at your time, schedule, and practice in order to see how we can help you achieve more balance and inertia to reach your goals. Through some simple, straight forward, fun, and effective talking and exercises, we’ll work together as a group to reimagine your schedules in order to better fit business strategy and organization into your practice.  

 

 
 

EXAmining your future as an artist

In collaboration with chashama
Wednesday, November 5, 2014
7-10pm

An important component of this workshop series is exploring your goals and the unknown. Without focusing on what you want to accomplish professionally, how will you know who to seek out, which opportunities to apply for and where to focus your efforts? In the last workshop, you clarified your unique story and current exciting projects, and you are ready to talk and write about them in a clear, confident way. Now, what are the big dreams and how do you get there? You never know whom you will meet or what kind of opportunities you will come across to apply for, so you’d better be ready.

 

 

KIND AESTHETIC + DELVE AT THE WAY STATION

Monday, November 24th: An informal speaker series highlighting the importance of Brooklyn art initiatives and how they positively impact our community. Monthly, we invite three speakers, each allotted 15 minutes, to talk about their history, mission and creative public programming. Learn, network and share ideas for a better Brooklyn. Andrea from Kind Aesthetic joined Isissa Komada-John from MoCADA and Daonne Huff from Groundswell. 

 

 

DOCTOR'S HOURS AT NEW YORK FOUNDATION FOR THE ARTS

On October 27th and December 8th, we had the pleasure of meeting artists at NYFA: Have a new body of work no one has seen? Have a new website? Ready for some feedback? Come to NYFA’s Doctor’s Hours for individual, 20-minute one-on-one consultations with curators, critics and gallerists. Get practical and professional advice in person from one or more arts professionals. 

 

2013

CReaTIVE MARKETING FOR ARTISTS

On October 2, 2013 we presented a workshop to visual artists about creative marketing, with follow up individual consultations on October 5th. 

This workshop is for artists who are looking to open and expand their market to sell their work in creative ways. By using The Marshall Strawberry Project as a case study, we will examine unique and powerful ways that an artist can harness to sell work outside of the traditional gallery model. This workshop is intended for participants to be inspired to think of new ways to market their work, and to analyze their art practice to potentially fit new modes of production into their studio time.

DELVE WORKSHOP AT MONTSERRAT COLLEGE OF ART

On October 10th, 2013 we had the pleasure of talking and working with BFA students at Montserrat College of art, focusing on professional practices. 

Communicating your art practice verbally and visually is a vital component to life in school and beyond. We’ll cover the best ways to answer the questions “what do you do?” and “what kind of work do you make?” with confidence and clarity. In addition, you’ll learn how to best present your work to the public, both digitally and in-person at an exhibition. Since an artist’s work is always evolving, we believe that it’s necessary to make time for the organizational office work in tandem with the creative process, since this will lead to more opportunities, flexibility and more productive studio time.

The Feminist Art Project at SOHO 20

On December 4th, 2013, we presented about the path of Kind Aesthetic and our artistic careers at the gallery, Soho 20, for the Feminist Art Project.

 

CAREERS IN THE ARTS: PANEL DISCUSSION AT HUNTER COLLEGE

On December 4th, 2013 we had the pleasure of talking and working with BFA students at Hunter College along with Ryan Keberle, Jennifer Degregorio, Kelly Anderson, and Suzanne Lunden.